In researching about being in the business of making and selling art I have come across the following “to be successful at selling art you need to solve a problem or alleviate a pain” or words to that effect on several people’s websites. Okay!
Now this I really liked … “your audience is coming to you so that they can buy an end to their pain. In order to convert browsers into buyer’s you need to get in touch with your customers ‘pain points’.
If you do not know their pain, they will never buy from you.” Say what?
Those of you who know me will know that I have lived practically all of my adult life trying to find solutions to solve my own problem of living with pain.
It is my guess that what they (these websites) are actually referring to is actually ‘metaphorical pain’ and not literal/physical pain which has been my sole focus.
Straight up, I started painting to help me alleviate the frustration of being in constant pain without the need or eventual dependency/addiction of continuously popping chemical-based pain medications, hence I call it PAINt Relief.
Now that I am well enough I endeavour to help others who find themselves in a in a similar predicament as me to try their hand at being creative and in doing so change their mindset and view pain differently.
Art does have the ability to heal, but I believe that it is the actual act of creating art that heals more so than the looking at art, but with that said I do believe that if you look intensely and long enough at certain colours that they will temporarily help alleviate pain via the energy vibrations that they emit although chances are that the person may not be aware of it actually taking place.
So it appears that PAIN in all its formats is definitely a part of my Life’s Purpose whether it be living/managing it and/or finding a product or a service to alleviate it personally and for my prospective customer clientele.
Wow, I still have so much to learn!